If we can greet the arrival of a new shoe on the market, however we regret that the style is not very innovative. As an extension of the existing collections, the brand seems to just enlarge the range proposed by Maje, Sandro and Paul & Joe Sister. Pricewise, After Pant's aligns small creative brands mentioned above, € 100 to € 150 for a silk top, € 125 for jeans, between 120 € and 250 € for a dress.
This is a first season, which allows time for the brand to refine its proposals and find the right positioning.
Almost as offensive as The kooples at the time, this new brand wants to grow fast and strong, with a yield of 3 store openings per season. In addition to the 180 multi-brand outlets earned in a season (welcome performance), the brand has opened a shop avenue Victor Hugo in the 16th in Paris and Neuilly and Boulogne continues with the end of the month. Besides France, After Pant's develops through multi Europe (Greece, Italy), but also in Peru and Canada. Good luck!