The bridge of arts
Every season, the fashion world shakes around masstige new collaborations. These capsule collections, H & M is the undisputed spearhead allow leading brands to burnish their stylistic emblem creating buzz around a designer or a brand, thereby offering an international class visibility .
But guess what. If a few years ago, these collaborations aroused whenever hysterical curiosity of fashionistas, their multiplicity and results radius more or less convincing, helped melt the "fashion appeal" with the seasons.
Marni's collection for H & M Spring 2012
Among luxury brands teaming up with retail giants (Lanvin, Marni, Versace and Karl Lagerfeld for H & M), the "muses" Guidelines of one day collections (Kate Moss for Topshop, Longchamp or Fred, Natalia Vodianova for Etam etc..), these chic opus initially tend to turn cheap.
Normal when brands are turning to other forms of expression to feed the imagination of a customer in search of meaning, authenticity, and more sophisticated elegance. Next spring will therefore some collections draw their inspiration from the museum space, the music scene and even slumming side of cabaret. Three of them have caught our attention.
Fashion and Painting
This winter, Dior launched a line of products designed by German artist Anselm Reyle. Makeup, handbags, scarves, phosphorescent light very present in the works of the rising value of contemporary art (colt New York gallery owner Larry Gagosian) electrified lines of the brand.
Dior collection by artist Anselm Reyle
Fashion and Music
Another brand, another style. February 28 will be launched in collaboration between Petit Bateau and musical duo Herma Dune. The emblem of the group (the yeti) will arise over time from one season to the models created an exclusive collection for the brand. A song, "I'll be blue," and live music workshops, improvised shop have been designed for the occasion by the two composers.
The Herma Dune duo Petit Bateau
Mode and Cabaret
New and frankly funny, from March 4 to May 31, the famous French shoe designer Christian Louboutin will take control of a unique show for Crazy Horse. Vertiginous heels, red soles and glitter stars will survey a few weeks, with humor and fantasy, the scene of the most famous cabaret in the world. (Photo copyright Youssef Nabil)
Christian Louboutin is the Crazy Horse
I find that even past all the sauces, it remains capsule collections and partnerships are great, those you mentioned, for example. Kisses.
Very nice article!